(pronounced eye-knee-sh /aɪniʃ/).
I apply practical design, strategy, and systems thinking principles to solve problems across fintech, climate, and human cognition.
I lead my work with pattern recognition, iteration, empathy, analytical reasoning, and the fact that most people won't do the unsexy work, but I will.
I've built products, killed ideas, revived better ones, and asked way too many questions in rooms that knew easy answers only. It's 4AM and I'm not trying to sound visionary. I move fast when the signal’s clear. I slow down when it’s not. That balance is basically the job.
I made this website to show you what I like to spend my time on.
I grew up in Dwarka, a town in South West Delhi, and went to Delhi Public School (DPS) Dwarka, where I completed my K-12 education. I joined a tech club in middle school, where I learned to code, design, make videos, ask questions, and learn. I was always curious about systems, about problems that didn't have clean edges. I always asked a lot of questions, and got restless when nothing made sense.
At some point, the restlessness turned into momentum. I earned a full scholarship to Ohio Wesleyan and moved halfway across the world. That changed everything. You show up in a place like that, without a blueprint, without connections, and you either wait to be told what's possible, or you start creating it for yourself. I chose the latter.
I'm studying Computer Science and Business because I like solving problems, and I am equally fascinated by how systems work and how people operate in them. Psychology became a natural minor, because let's be honest: most problems are people problems (and I'm a people person). I took courses across CS, Business, Finance, Accounting, Psychology, Sociology, Anthropology, and Philosophy because I like to understand how things work. I have found that real problems don't respect academic boundaries, they require understanding both the technical systems and the human systems that interact with them.
Studying at a liberal arts college rewired how I approach problems. While CS classes taught me to optimize for O(n) complexity and 99.9% test coverage, they never covered the messier reality: perfectly efficient code can still fail if users hate using it. Real systems break in ways unit tests can't catch, and the cleanest architecture means nothing if it doesn't solve actual human problems.
Ethnographic research methods taught me to conduct user interviews with structured objectivity and minimize confirmation bias in qualitative data collection. Cross-cultural learning enabled me to design interfaces that account for differing mental models and interaction patterns between, say, South Asian and Western users. Financial modeling and valuation techniques helped me decode what investors truly prioritize, beyond the surface-level feedback in term sheets and pitch meetings. Most importantly, this combination taught me to work comfortably with ambiguity and synthesize different approaches before making decisions.
I’m like a compass in a crowded room.
In complex situations, I maintain direction and purpose, helping teams navigate through uncertainty to find clarity and momentum.
I get up to speed by asking real questions and listening. Listening is underrated. People will tell you who they are, what they need, and anything you'd like to know from them if you’re quiet enough to catch it. Feeling heard is one of the most powerful emotional experiences we can offer. Listening changes the brain’s chemistry to deepen connection and trust. Carl Rogers called this unconditional positive regard: people open up and share their truth when they feel accepted and understood without judgment. When we feel genuinely listened to, our brain reduces stress signals (cortisol) and boosts bonding hormones (oxytocin), making us more trusting and cooperative.
I also believe that clarity is an act of service. Complex problems can feel overwhelming, and ambiguity can paralyze. I connect the dots between vision and execution so that people not only understand the “what” and the “why,” but also see themselves in the story we’re telling.
Momentum, once found, is contagious. Small wins fuel bigger ones. Each step forward reinforces confidence, trust, and a shared sense of purpose. I try to make sure that momentum becomes a natural outcome of how we think, communicate, and collaborate together. Momentum, to me, is a math function:
momentum = (clarity × shared_purpose) + Σ(small_wins) × time
where clarity reduces friction, shared purpose aligns everyone's efforts in the same direction, and small wins compound over time.
I don't necessarily always focus on moving the ship. Like a compass, I try to make sure we’re all heading toward the same true north, even when the waters get rough.
Outside of work, I track things: how much I eat, lift, or do. Not because I'm a productivity optimizer, but because I care about systems, and your own mind and body are the first ones worth understanding. Lifting, especially, has taught me more about progressive growth than any career ladder ever could. You push your limits. You track your progress. You build strength methodically. There's no room for ego under the bar.
I also write, when I have time. Mostly to think through ideas I don't understand yet. Sometimes it's technical, breaking down complex systems or exploring emerging technologies. Other times it's more reflective, examining how we make decisions, build relationships, or find meaning in what we do. Writing helps me process the messy intersections between technology, human behavior, and societal change.
I'm reading *Memories Are Made of This* by Bourtchouladze, which explores how memory works through encoding, storage, and retrieval. The key insight - memory formation depends on precise timing and emotional relevance, not just repetition. This has directly influenced how I design cognitive tools in my neuroscience lab, focusing on delivering the right signals at the right moments rather than overwhelming users with content. I've found that understanding the the biology / neuroscience aspect of memory to be quite essential for building tools that actually enhance cognition.
I'm currently also learning more about AI agency design. I'm interested in building systems that enhance human decision-making without replacing it. In my work across healthcare, climate, and operational technology, I'm designing tools where AI plays an active role in decision loops. This raises critical questions around trust, accountability, and governance, especially when outcomes impact real people. I'm also exploring regulatory frameworks for environmental data to ensure these systems measure actual impact, not just surface-level metrics. My goal is to design intelligent systems that are accurate, transparent, and keep human judgment at the center where it matters most.
I write to think through complex intersections between technology, human behavior, and systems design. Here are my latest explorations:
The gap between sophisticated systems and human action reveals fundamental design flaws that cost organizations billions annually. Despite unprecedented AI investments, 70% of transformation projects fail primarily due to their inability to change human behavior.
The digital cognitive assessment industry is experiencing systematic failures worth billions in wasted investment, yet breakthrough research reveals how Cognitive Load Theory could fundamentally transform the field.
Exploring how attention-driven business models create fundamental tensions with user privacy, and what this means for building ethical digital products.
That's me! This is my "I have three deadlines" face, wearing Mr. Smile's jersey while auditioning for Mr. Neutral.
(this is Mr. Smile's (Francisco Lindor) vintage Cleveland baseball jersey from before they were the Guardians. they retired the "Indians" name out of respect for Native communities.)
I'm looking for work that's real, challenging, and worth showing up for.
I'm open to software/digital consulting, product, strategy/ops, design, analytics or paths I haven't seen yet. What matters to me is the environment: a place where sharp thinking is valued, clarity drives decisions, and outcomes matter.
I'm especially interested in digital strategy consulting for its blend of analytical rigor, collaboration, and impact.
Based in Delaware, OH • Graduating May 2026 • Open to complex, high-impact challenges